While much focus is often given to ‘harder’ forms of IP protection such as patents, trade marks, and registered designs, an often overlooked area of IP lies in trade secrets and know-how.
These ‘softer’ forms of IP can be just as valuable (and in some cases, more valuable) than registered rights. However, it is important not to be complacent about these forms of IP simply because there is no registration involved – the control of information can be key to protecting the IP at the heart of your business.
